Wharton Students Learn: How to Succeed in Hollywood

 

Thank you to Wharton Magazine for sharing my article about my day at Paramount Studios with Wharton Students and Alumni.

Lisa Niver writes for Wharton Magazine about Paramount StudiosHow to Succeed in Hollywood: Wharton students met with alumni in show business through the Wharton Industry Exploration Program

Last month, 40 students flew to Los Angeles for a week as part of the Wharton Industry Exploration Program (WIEP) to learn about and experience the entertainment industry. I was able to participate with them in the Student Alumni Networking mixer and joined them for a day on the Paramount lot.

Lee Kramer, Mike Karz, Lisa Niver and Alejandro Rodriguez at Wharton Panel at Paramount Studios

At the Sherry Lansing Theater at Paramount Studio, Doug Belgrad C87 gave the WIEP group a mini-course on film production. He explained how the film-studio pipeline works, from development (acquisition into screenplay), packaging (talent, director), green light, production, and marketing. Belgrad shared stories and insights from more than a decade as head of production at Columbia and Sony Pictures and from his new company, 2.0 Entertainment. He explained that with the seemingly unlimited forms of entertainment available to audiences today, the biggest challenge for all media is this: How do you grab and keep the audience’s attention?

Doug Belgrade Wharton ParamountBelgrad then moderated a panel of industry experts which consisted of Sara Scott C00 from Universal Pictures, Mike Karz C89 W89 of Karz Entertainment, Jordana Mollick from Black Sheep Entertainment, and Robert Cort C68 G70 WG74 of Robert Cort Productions, who just produced his 57th movie. The panelists shared their winding journeys to success and the alumni speakers mentioned how being part of the Wharton and Penn network has helped them in their circuitous routes. Karz remarked, “I owe a lot of where I am today to Penn,” explaining how connections at networking events led to a series of jobs and the start to his career.

Wharton Panel at Paramount StudiosScott’s journey began in Philadelphia in casting. Like several of the others, she spoke about how her early jobs were not glamorous. When a fellow alum encouraged her to take an entry-level position, she replied, “I went to Penn and I am going to answer phones and be someone’s assistant.” The friend responded, “What do you think I am doing?” Being willing to start with those jobs led to an incredible future and she is now vice president of production development at Universal Pictures.

Cort emphasized that there is no straight path to success in this industry. Many parents are worried about their children entering Hollywood, as there’s no clear path to success. However, after 35 years, Cort continues to love his job producing movies.

It was clear from each speaker that they love what they do and each path was very individual, but mentors and networks made the journey possible. Belgrad said, “My joy is building relationships with creative and brilliant people. You need EQ to be in this field.”

Lisa Niver and Wharton StudentsI was surprised when Karz spoke about how long it takes to make a movie. “It is basically a miracle when a movie gets made,” he said. “‘Valentine’s Day’ was a nine year process.” He was working on the movie with New Line Cinema and they went out of business. Then he worked with MGM Studios and they went out of business. He had Gary Marshall as the director and then New Line was back in business at Warner Brothers. At this point, Marshall was able to get Julia Roberts involved and the movie was finally made. “It was not easy but when great things happen like having the biggest opening weekend, it is gratifying,” Karz said. Cort agreed and added, “It took nine years to make ‘Runaway Bride.’”

The speakers also discussed which movies get nominated for Oscars, the impact of globalization on movies internationally, and studios being owned by giant corporations. They shared about how much money it takes to get a film from story idea to movie theater and the changes to their jobs with streaming and future technologies. That said, Cort explained, “Currently there is more opportunity in the TV world and it is more orderly.” Belgrad agreed that television is a booming business. “It is a golden age for content and you can go back and forth between movies and TV. Chase down great stories and then find them a place to live.”

In his closing remarks, Belgrad reminded the students that, “One of the biggest risks is not taking chances. You need to create something that breaks through the clutter and brings audiences what they want. Prudent risk-taking is incredibly important. The audience wants something fresh and different.”

See this article on Wharton Magazine

Paramount Studios

Lisa Ellen Niver

Lisa Ellen Niver, M.A. Education, is a science teacher and is an award-winning travel expert who has explored 101 countries and six continents. A graduate of the University of Pennsylvania, she worked on cruise ships for seven years and backpacked for three years in Asia. You can find her talking travel at KTLA TV and in her We Said Go Travel videos with over 1.3 million views on her YouTube channel. As a journalist, Niver has interviewed an Olympic swimmer and numerous bestselling authors and has been invited to both the Oscars and the United Nations. She is the founder of We Said Go Travel which is read in 235 countries and was named #3 on Rise Global’s top 1,000 Travel Blogs. She was named both a Top 10 Travel Influencer and a Top 50 Female Influencer for 2021 by Afluencer and is the Social Media Manager for the Los Angeles Press Club. She has been nominated for the inaugural Forbes 50 over 50/Know Your Value list due out in Summer 2021. She has hosted Facebook Live for USA Today 10best and has more than 150,000 followers across social media. Niver is a judge for the Gracies Awards for the Alliance of Women in Media and has also run 15 travel competitions publishing over 2,500 writers and photographers from 75 countries on We Said Go Travel. For her print and digital stories as well as her television segments, she has been awarded two Southern California Journalism Awards and two National Arts and Entertainment Journalism Awards. From 2017 to 2021 in the Southern California Journalism Awards and National Arts and Entertainment Journalism Awards, she has won four times for her broadcast television segments, print and digital articles. Niver won in 2021 as Book Critic and in 2019 for one of her KTLA TV segments NAEJ (National Arts and Entertainment Journalism) award. Niver won an award for her print magazine article for Hemispheres Magazine for United Airlines in the 2020 Southern California Journalism Awards and a 2017 Southern California Journalism Award for her print story for the Jewish Journal. Niver has written for National Geographic, USA Today 10best, TODAY, Teen Vogue, POPSUGAR, Ms. Magazine, Luxury Magazine, Smithsonian, Sierra Club, Saturday Evening Post, AARP, American Airways, Delta Sky, En Route (Air Canada), Hemispheres, Jewish Journal, Myanmar Times, Robb Report, Scuba Diver Life, Ski Utah, Trivago, Undomesticated, Wharton Magazine and Yahoo. She is writing a book, “Brave(ish): It's All About Perspective 50 Adventures Before 50,” about her most recent travels and insights. When she's not SCUBA diving or in her art studio making ceramics, she's helping people find their next dream trip.  http://lisaniver.com/one-page/

Leave a Reply

Your email address will not be published. Required fields are marked *

We Said Go Travel

We Said Go Travel