Do you have SOCIAL INFLUENCE?

Do you have SOCIAL INFLUENCE?

In Jonah Berger’s new book, Invisible Influence, he says: “99.9% of all decisions are shaped by others. It’s hard to find  a decision or behavior that isn’t affected by other people.” Berger’s claim is we do not see how we are influenced by others. In multiple studies including Asch’s line length study in 1951, people … Continued

Writers: Are You Contagious Yet?

I did not realize when I picked Penn (after being admitted early decision in December 1984), that class would still be in session in 2013 while traveling on a local bus in Nepal! During this trip, I read Contagious: Why Things Catch On because as a traveler, teacher, and writer it sounded extremely compelling. I too … Continued

We Said Go Travel